2013 April 16
Stefani Greenfield's Tweaked Title At The Jones Group
Patrick McMullan View Gallery
(NEW YORK) The Jones Group isn't exactly losing Stefanie Greenfield as chief creative officer, but she's relinquished the tony title and will instead be consulting for the company. Greenfield scored the gig in November 2011. In the 17-month stint at The Jones Group, the Scoop founder worked in a slew of capacities, from design to marketing to creative services. As she segues into her new, more nebulous title as global creative consultant for The Jones Group, Greenfield sheds the managerial aspects of her CCO title, which had involved execs and creative teams reporting to her. Her consulting role will focus on a quintet of Jones Group brands: Rachel Roy, Brian Atwood, Nine West, Kurt Geiger, and only one (of many!) lines bearing the company's name, JonesWorks.
Greenfield launched Scoop NYC in 1996, which has since expanded to 15 outposts of the boutique chainlet. A dozen years after rolling out Scoop (avec co-founder Uzi Ben-Abraham), Greenfield decamped from the company and proceeded to start her own consulting firm, My Next Act, in 2008. Three years later, Greenfield started Theodore & Callum, an accouterment collection with Full Picture's Desiree Gruber. She's also done an HSN line, Curations by Stefani Greenfield.
Expect Greenfield to be on the department store tour circuit, for JonesWorks, which she worked closely on creating during her CCO stint. Any guesses about the next Greenfield project (or three) in the pipeline, cheris?
Want to stay chez Karl Lagerfeld? The designer has signed on to create a signature hotel in Macau, China which will welcome guests come 2017. Lagerfeld's major hospitality endeavor...
Phoebe Arnold, formerly fashion director at Ponystep, has been named senior editor at LOVE...David Perel, formerly president at Next Act Media, has been named editorial director at...
Big shuffles at Bauer Publishing: Dan Wakeford is out as EIC of In Touch and Life & Style, 12 years after joining the European mag company's stateside HQ. David Perel has been named...