News & Scoops

2010 June 2

Miami Swim’s Record Lineup

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Mercedes-Benz Fashion Week Swim, July 2009 Mercedes-Benz Fashion Week Swim, July 2009
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(NEW YORK) The sixth season of Miami Beach’s swimwear fashion week is on its way, and a record number of designers are joining the schedule. The Raleigh will once again host Mercedes-Benz Fashion Week Swim from July 15-19, and the five-day event will showcase myriad bikinis, maillots, caftans, and more by Trina Turk, White Sands Australia, Beach Bunny Swimwear, Dolores Cortes, Swell Suits Miami featuring Naila and Park & Ronen, Ed Hardy Swimwear, Crystal Jin, Swimwear Anywhere, Mara Hoffman Swim, Poko Pano, True Religion Swimwear, Aqua di Lara, Red Carter, Cia.Marítima, Luli Fama, Caffé Swimwear, Nicolita, Marysia Swim, Lisa Maree, Aquarella Swimwear, Lisa Blue, Kooey Swimwear Australia and Tyler Rose.

“Mercedes-Benz Fashion Week Swim is the leading platform globally for designers and swimwear brands to showcase their collections to the world, and we are excited to celebrate our talented roster of designers,” said IMG's Christina Neault, executive producer of the event. “We believe that the response from the design community represents the strength of swimwear as a growth market around the world and the important role this event plays in the industry.” An estimated 12,000 attendees will decamp to Miami this season, where The Raleigh’s Cabaña Grande and Oasis will serve as the event’s two runway venues, and the hotel’s pool and penthouse will be locations for cocktail events and presentations. Sponsors for this season include Mercedes-Benz, American Express, DHL, MAKE UP FOR EVER, TRESemmé, Clarisonic Opal, The Raleigh, Ruffino, Ocean Drive Magazine, California Apparel News Waterwear and Getty Images.

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