2009 November 25
Lanvin Lands at Bal Harbour
(NEW YORK) It was only last week that Lanvin announced that the company had found a minority investor to take a 12.5 percent stake, leading to continued growth for the Alber Elbaz-helmed brand. But already, the States will see the benefits; Lanvin is gearing up to open its first US boutique at Bal Harbour Shops in Bal Harbour, Florida. Just in time for Miami’s Art Basel and its subsequent fêtes, Lanvin will celebrate the opening with a cocktail party on Friday, December 4.
Though Lanvin is sold in department stores and boutiques throughout the country, the brand's Bal Harbour shop is its first foray into standalone retail in the States, a surprising fact considering its editorial and commercial successes stateside. The minority stake sold last week is estimated to result in tens of millions of euros for the brand, allocated primarily towards growing the retail presence of the company. Lanvin currently operates 19 company-owned boutiques and 21 franchises, in Europe, Asia, the Middle East, and North Africa.
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