Daily Front Row

2009 March 23

California Love

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(NEW YORK) Alberta Ferretti's trip to the United States for the Costume Institute Gala just became even more frenzied. Following the bash, the Italian designer will fly to Los Angeles, where she will be honored by C.H.I.P.S (Colleagues Helpers in Philanthropic Service) on May 6 at the Montage Beverly Hills. Ferretti will host the organization's prestigious spring luncheon and fall fashion show, where she will recreate the runway show she debuted last month in Milan.

“I'm honoured to accept the invitation from the C.H.I.P.S members to present my fall 2009 collection at the Montage Beverly Hills in support of such an important worldwide issue," Ferretti said in a statement. "Children are our future, the future of humanity, and any act of violence toward children is a crime against the future of our civilization. I'm grateful to all of the women that invest their time, energy, and efforts in C.H.I.P.S. Their dedication is not only inspiring, but essential in giving hope to the future of our children, and to those who believe that violence does not have a place in our culture."

This year's event will be co-chaired by Shane McCoy and Marni Pozil. The C.H.I.P.S members consist of 40 Angeleno women who band together in support of the Children’s Institute, Inc (CII), an organization that helps children who have been affected by violence in their homes and communities.
ASHLEY BAKER