2009 March 2
WHAT: La Mer SPF 30 UV Protecting Fluid
WHY: In the hope that the current Nor'eastern tearing across the coast is this winter's last, The Daily is happily looking towards the coming spring. And naturally it brings up visions of bright skies...and SPF concerns. So it's La Mer to the rescue once again! The latest treatment will help your skin with UVA/UVB protection but still keep it moisturized and radiant. The highly scientifc mixture includes various gemstones to absorb and transform light energy into green light which in turn promotes anti-oxidant activity while photonic spheres capture light and deflect the damaging rays--we told you it was highly scientific. Smart seaweeds (natch) are incorporated to make sure skin is properly hydrated and soothed. Plus, it's delightfully lightweight so you can apply it before your morning makeup as a primer or give your Crème de la Mer a boost by adding it as a top layer.