Marilyn's Fashion Rebirth

Victor Carranza to launch House of Monroe with master rights to icon's image
Thursday, December 04, 2008
(NEW YORK) Marilyn Monroe may already be a fashion inspiration to many (Lindsay Lohan's leggings, perhaps?), but now, she's about to have a renaissance: designer Victor Carranza (who created many custom designs for Monroe herself) is launching House of Monroe, a luxury collection inspired by the icon. The brand's licensees have obtained the master license from the Marilyn Monroe estate, and are the only companies with the actual rights to reproduce Monroe's image. In addition to House of Monroe, which will be sold at upscale retailers like Bergdorf Goodman, a contemporary line of jeans and tees called Norma Jeane is being launched, and will be carried at stores like Atrium.