Set Design Chez Prada

by Paige Reddinger

Didn’t make it to Milan this season, darlings? Take a peek behind-the-scenes at the magnificent modern set designed by AMO for Prada. Fiberglass and polycarbonate stalactites hung from the ceiling in various geometric shapes. The effects was like a futuristic horizon or sunset thanks to lights that shine through the structures to an iridescent effect. The ceiling hung over concrete floors and seating that curved throughout the room. These days the art isn’t just in the clothes, but the entire presentation.

 

 

 

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