2014 April 14
Billy Farrell Agency View Gallery
We’re still fawning over the glorious gowns that floated down the bridal runways this weekend. Et vous? With weddings on the mind, we chatted up Paperless Post co-founder James Hirschfeld recently at the booming stationery company’s downtown HQ. The mission: to get the skinny on his brand’s nuptials-oriented biz. The results are intriguing, whether you’re altar-bound or not…
How did Paperless Post expand its offerings to include luxe paper wedding invites?
We started out with digital party invitations and we got this very loyal user base of people. Over a couple of years, that user base started to mature—and they started getting engaged. People wrote to us saying, “I used Paperless Post for my 25th birthday, then I used it for my engagement party, and now I want to send a paper invitation for my wedding!”
Did customers’ requests for wedding invitations drive you to do print invites in general?
That was a big part of it. A lot of the feedback spurred the launch. Now, 40 percent of our paper business is wedding invitations. About 70 percent of our wedding invitations last year were sent online and 30 percent were sent in paper, but our paper invites are new, so those [paper] numbers are growing.
What kind of designers has Paperless Post buddied up with for print designs?
We have this partnership with Oscar de la Renta; we chose him as our first wedding partner. His perspective on bridal gowns is fashion-first, not wedding-first, so we wanted that to be reflected in our stationery line.
What sorts of designs has Mr. de la Renta cooked up?
A couple of pieces were inspired by his couture gowns. One design is inspired by a dress Lauren Santo Domingo wore [to the 2012 Met Ball], with these huge black bows and puffy arms—we turned that into a wedding theme. It’s black and white with super-contrasting graphics and lace bows all over. It looks pretty wacky, but it’s super cool. Every time someone purchases it, I’m like, “I want to meet that bride, because she gets it.”
What sells well on the stationery front for weddings?
People love gold ink engraving, and there are a couple of Oscar pieces inspired by gowns with gold embroideries. For flat prints, it’s all about texture, like a gouache, which has a semi-translucent, semi-opaque handmade look. Other texture that people are going for are wood grain and slate.
Which other designers or brands do you work with for nuptial-centric invites?
Kate Spade, Jonathan Adler, Kelly Wearstler, as well as Jessica Hische, who designed a 'Love' stamp and is an amazing calligrapher. We also work with Bernard Maisner, who’s phenomenal, and Mr. Boddington. Plus, we work with Crane & Co., which is a big one.
Who would you love to work with next?
I’d love to do something with Mary Katrantzou. It’s be really cool, maybe not for wedding invitations, but just for life. Those prints would look so graphic and beautiful on a cocktail invitation!
You haven’t gotten hitched yet, but since you’re surrounded by stationary all the time, have you already plotted your future wedding invites?
I’m probably going to go with something extremely simple. Maybe a fold-over, with black script and some kind of subtle motif on the top. The thing is, when you are surrounded by design so much and you have so many options, how could you not choose the most minimal? It’s like how fashion designers often just work in white sneakers and jeans.
2014 April 11
Patrick McMullan View Gallery
What's an actress to do when sharing a red carpet with handsome-as-ever Johnny Depp? Valentino to the rescue! Kate Mara turned to this lovely number from their Pre-Fall 2014 collection at the Hollywood premiere of their new film Transcendence last night. We'll spare you any obvious jokes about this look being transcendent, but we do likey. Transcendence comes to theaters on April 18th.
2014 April 11
MarieClaire.com View Gallery
Diane von Furstenberg and Nina Garcia were seen sporting them ages ago, but now you'll have the chance to buy your very own pair of Google Glasses. This Tuesday, the $1,500 invention will be available for one day only starting at 9 a.m. EST. For those that need a little refresher, Google Glass is a wearable computer with an optical head-mounted display. It's also been under fire by naysayers who call it the end of privacy as we know it; the techie specs' attractiveness factor has been questioned, too. If you don't care, interested Google Explorers can learn more about this sale on Google.com.
2014 April 11
While most of us are still working out how to take iPhone pics that aren't blurry, Edun was a little more ambitious than most. They filmed their Fall 2014 show with a bunch of iPhones—20, to be exact—and edited the footage into this short film. Director George Greville of Legs used steadicam rigs, extreme slow-motion stylized portraits of the models and a seven-phone "parallax" structure at the end of the runway, which captured the 180-degree perspective of the show. The result? You'll never believe this was shot on an iPhone! Think we're going to have to make our way to the Genius Bar this weekend for some tips.
2014 April 11
Did your week involve hanging with Miley backstage, hitting up two chic film screenings, and getting a very (very!) early listen to the latest jams by a slew of pop superstars? It's OK if not, because Cosmo's Sergio Kletnoy squeezed all of that in, and he simultaneously kept things in tip-top form while his boss, Joanna Coles, was out west. Someone needs a nap, non?
Once again, it was one of those weeks…THE BOSS spent four days on the West Coast for heaps of meetings and one major cover shoot, and I held down the fort on the opposite coast. There was so much going on that I barely remember sleeping, eating, or going out. Nevertheless, I was a social butterfly every night of the week.
First up, Miley Cyrus’ Bangerz concert at Barclays in Brooklyn. My BFF Courtney is a HUGE Miley fan, so I made sure we got to meet her before the show. Unfortunately for us, she had the “sads”, as only a few days prior her dog Floyd passed away and she wasn’t in the mood for much conversation or sticking her tongue out for a photo with moi. It went something like this: “Hey ya’ll, thanks for coming, Snap, snap. Enjoy the show. Bye”. She totally made up for it during the concert: it was over the top, foul-mouthed, filthy, funny, upbeat, happy, and full of life. At the drop of a hat, I’d run to see her again and again. Oh, and Madonna watched the entire show from the soundbooth. I wonder what The Queen thought of Miley?
Next up, The Cinema Society and Montblanc premiere of Hateship Loveship at The MoMA, followed by an afterparty at The Skylark. The moody drama stars Guy Pearce, Hailee Steinfeld, Jennifer Jason Leigh, Christine Lahti, Nick Nolte, and Kristen Wiig. In a way, the film reminded me of Her and Eternal Sunshine Of The Spotless Mind, but not as romantic or complex. I’m a huge fan of Kristen and will see her in anything she does. But I don’t know how I feel about this dramatic turn. Every time Wiig made a face, I was reminded of a character from SNL. I know, I know… It isn’t fair of me to compare Kristen the actress to Kristen of SNL and her slew of legendary personas: Bjork, Suze Orman, Target Lady, Gilly, Liza Minnnelli, Penelope, Madonna, Martha Stewart, Paula Deen, Lana Del Rey, and a better Kathie Lee Gifford than Kathie herself. So, I will refrain from saying anything else. Oh, and Kristen looked amazing in a geometric leather top, flowing wrap skirt, and dirty blond bob.
It was also a week filled with music! I interviewed Lykke Li at the Bowery Hotel about her new album “I Never Learn”, out May 5th. The album is a dark masterpiece—it was recorded after a relationship gone sour that left Lykke heartbroken. At the end, when I asked her to pose for a photobooth photo, she shot me down and told me she would prefer to be a bit more mysterious. Burn! The day after I interviewed the most unconventional pop star, Sia. We had an awesome phone chat about her new album (out this summer) and life in general, as she was driving around LA. Sia is one of the most in-demand songwriters working with many of today’s pop divas, including Beyonce, Katy, Rihanna, Christina, Kylie and Britney. They run to her for all the right reasons: her songs will move you, dig up emotions you didn’t know existed, and have you obsessed with the lyrics and melody after one spin. I’ve heard six songs from Sia’s new album (the title to which I cannot reveal just yet) and they are out-of-this-world good. She’s a modern day poet, who is able to take the simplest of situations and turn them into beautiful works of art. It’s going to be the must-have album of the year. I was also privy to new music from La Roux and Ariana Grande. Both ladies are getting ready to unleash their much-anticipated sophomore albums, and they’re going to blow their fans away. I’ve had the first single from La Roux on repeat for days, and Ariana’s first single is so catchy, it will have you twerking even if you don’t know how.
I was also invited to a listening session for Michael Jackson’s new album “Xscape” held at the top of 30 Rock, and Cinema Society hosted premiere of Lionsgate & Roadside Attractions' "Joe" starring Nicholas Cage. Of course I ended up working late and missed both. I’m not too stressed about Jacko, I’ll get to hear that album at a later date, but there goes my opportunity of going on a National Treasure hunt with Nicholas Cage. Thanks Cosmo, I was going to share whatever Cage and I would have found!
Later this evening, I’m off to Millennium Entertainment with The Cinema Society premiere of John Turturro’s brand new film Fading Gigolo starring Woody Allen, Sharon Stone, Liev Schreiber, Sofia Vergara, and my childhood crush, and Karl Lagerfeld’s favorite femme fatale, Vanessa Paradis. This is Vanessa’s first English-speaking role, and I heard she’s in town for the premiere. Fingers crossed I get some one-on-one time. I’m even willing to sing “Joe Le Taxi” for a photo with Ms. Paradis! It can replace the poster of Vanessa that’s still hanging in my closet at my mom’s apartment.
This weekend I’m taking it easy, but I will be back with more fun in the sun (and in the dark) next week. Until then, follow me on Twitter at @SergioKletnoy and be sure to check out my fave new tunes of the week below. Au revoir!
“Sing” by Ed Sheeran
“Stereotype” by Samsaya
“When The People Cheer” by The Roots
“Chandelier” by Sia
“Back In The World” by David Gray
“Free Falling” by Florrie
“Wanderlust” by The Weeknd
“Holding Onto Heaven” by Foxes
“FeelGood” by GOLDHOUSE
“I Was Gonna Cancel” by Kylie Minogue
“Am I Wrong” by Nico & Vinz
“Home” by Deluka
“Magic” by Coldplay
2014 April 11
Vogue Netherlands delivers an intriguing shot of Doutzen Kroes on their latest issue celebrating summer. The Dutch mod is keeping busy and announced herself via Instagram as the new of Calvin Klein's new fragrance, Reveal. She also recently took to the 'Gram to reveal she's six months along and expecting a girl.
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