2011 April 26

Swag Attacks Hit Tribeca

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Tribeca Film Festival x WILL Tote Bag Tribeca Film Festival x WILL Tote Bag
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The De Niro/Trump sparring match isn't the only thing moviegoers are gossiping about on the red carpet this week. As the Tribeca Film Festival wraps up its annual brouhaha, Chic reflects on one of the most talked about aspects of the event--the swag bag. This year, TFF partnered with WILL Leather Goods to create a limited-edition festival tote, loosely based on their signature canvas carry-all. Tinseltown's finest flocked to WILL's Mondrian Hotel hangout to snag the freebie--and call dibs on covetable goodies from reversible suspenders to tartan laptop bags. Notable EICs scooped up all things Navajo-inspired. Jennifer Aniston, who was absent for the screenings, phoned in her order. The Bang Bang Club's Ryan Phillipe took home the tobacco Lennon backpack, and wasn't shy about grabbing handfuls of skinny ID bracelets and braided leather cuffs on his way out. Detachment's Adrian Brody opted for a sleek olive messenger while Oprah's sidekick, Gayle King, went rugged with the Liverpool utility tote in loden.    

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