How Much Would You Pay for Proenza?

2010 March 1

Original article in The Daily Front Row
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When The Daily first heard buzzings back in January that Permira was considering selling Proenza Schouler (Valentino Fashion Group, controlled by Permira, bought a 45% stake in the company in 2007), we went directly to vous. Today, reports all but confirm the impending sale—and add on new rumors that perhaps Permira might sell Valentino as well—so let’s revisit, shall we? Click Gallery to see how much Zoe Saldana, Joanna Coles, Bryan Boy and more would pay for Proenza...