2013 January 15

Cha-ching! Net-A-Porter's Sales Up 55 Percent in 2012

Comments | | Print

Natalie Massenet Natalie Massenet
View Gallery

Xie xie, chéris! Net-A-Porter’s Natalie Massenet should be thanking her Chinese clientele. After acquiring Chinese luxury e-commerce platform Shouke Limited in February of last year and converting it into TheOutnet.cn, the Asian version of Net-A-Porter’s discount site TheOutnet.com, the company’s sales rose by 55 percent in 2012. Now that’s an increase! The expansion into the Chinese market also led to a doubled employee head count and a sales increase from roughly $383 million to $592 million. And that’s why everyone continues to head tout de suite to the East!

The Fix

Anna Teurnell

Marimekko Appoints Anna Teurnell As New Creative Director

Marimekko has brought on Anna Teurnell as creative director ...

Read More »


Tom Collichio and Lori Silverbush

Food Bank For New York's 'Can Do' Event Does It Again

Where was every serious foodie in Manhattan on Wednesday night...

Read More »


Carven Black Suede Bow Strap Heels

Le Black Pump

WHAT: Carven Black Suede Bow Strap Heels...WHY: We know Carven’s...

Read More »