2010 June 11

Attention: Models Eating!

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Agua de Coco 2010-2011 Spring-Summer Collection at Sao Paulo Fashion Week Agua de Coco 2010-2011 Spring-Summer Collection at Sao Paulo Fashion Week
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We're excessively familiar with product placement on runways, but we're not sure we've ever seen one so delicious! At the Agua de Coco Por Liana Thomaz show on day deux of Sao Paulo Fashion week, one model stopped directly in front of the photo pit to unwrap a Magnum---you know, those scrumptious chocolate covered ice cream bars. It seems that was only to whet the appetites of show-goers: as they exited, each was presented with their own frozen treat. Hardly anyone turned it down, but when Chic saw the models rushing from backstage to the next show, just one was indulging herself. A woman after our own heart!



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